Trust and confidence

Happy, satisfied customers mean a healthy and profitable company. We can succeed only if our customers trust us. Although our industry is still tarnished by the mis-selling scandals of the 90s,
we are working hard to restore trust and confidence.

Related article

Find out how our customers feel about our industry and how we are trying to rebuild trust and confidence.

Performance data

85% of customers asked agreed that Friends Provident treats customers fairly. Source Customer Impact Survey