The workplace benefits market, in general and DC specifically, is evolving rapidly. This evolution can only benefit from objective, data-driven insight about those who matter most - the members. This can help providers shape solutions which fit with the needs of real people.
Friends Life has teamed up with consumer insight specialist, DCisions, to gain unprecedented insight into the behaviour of our UK workplace benefits customers and the efficiency of the schemes which serve them.
Our index analyses investments and contributions over time for all our workplace benefits customers.
The index tracks 4 key measures including our customers' risk experience, return experience, asset diversification and contributions. This in-depth customer analysis allows us to share valuable insights with our distribution partners and the wider marketplace.
You can see the results in our latest Quarterly Report. For more information,please contact our promotions team.
"We want to know more about our customers and DCisions specialises in doing this. Closing the loop between scheme design and the resulting customer experience is an invaluable input into developing our products and services."
– Martin Palmer, Head of Corporate Pensions Marketing
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